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Access to China
Television in China reaches approximately 98% of the population of 1.3 billion. Mobile phone penetration is also high, with over 500 million subscribers, and with over 300 million people online, China is now the largest online market in the world. China is forecast to become the world’s fifth largest advertising market. Through our strategic partnership with UK-based Galleon plc, which develops original multi-platform content for China and other Southeast Asia market and owns media solutions and mobile services operations in China, we are positioned to help U.S. brands benefit from the huge TV audiences and growing access to interactive platforms. We can work with you to activate and integrate your brands into our portfolio of entertainment properties, create original properties, or help you activate your own marketing programs through digital channels. Let us know how we can help. |
